Reply To: Module 1, Lesson 2 – The Fundamentals of On-air Fundraising (Summer 2022)

Home Forums On-air Fundraising Workshop Module 1, Lesson 2 – The Fundamentals of On-air Fundraising (Summer 2022) Reply To: Module 1, Lesson 2 – The Fundamentals of On-air Fundraising (Summer 2022)

#19095
sabrina@wbhm.org
Participant

WBHM has been doing on-air drives for decades – we started as a classical music station had have been a News and Info station for the past 10 years or so. I’ve been in charge of planning and executing drives since I joined WBHM in 2018. As we plan our drives, we take into account any special coverage we know about in advance, and try to plan around our local school and community calendars.