Regarding utilizing social for drives/outreach, I’ve started sharing the member comments I’ve gathered in graphic based posts, and these have been well received. In these, and most posts, I drive traffic to our website to support the station. I’ve also shared general posts such as what’s happening at the station during drives, etc. to try and create a sense of excitement for our followers to be involved virtually. I really want us to start surveying our members on how they found out about that station to give to see how much social has an impact.
